Google Review Cards - Meta pack

Three cuts of the same 32-second ad, natively framed for every Meta placement, plus the organic captions and the paid setup.

Built 30 Aug 2026 · voice ElevenLabs “Eric” · picture Veo 3.1 + existing card stills

Files Organic captions Hashtags Ad copy Campaign setup Tracking gap

The three cuts

9:161080×1920 · 15 MB
Reels · Stories

4:51080×1350 · 11 MB
IG + FB feed

1:11080×1080 · 9 MB
Feed fallback · Marketplace

Each one is re-framed from the original shots, not a resize of the vertical. Captions were re-typeset per format so nothing clips and everything clears Meta's UI bands. All three are 32.2s, H.264 high, AAC 192k, faststart.

Organic captions

The insight

Your angry customers are more motivated than your happy ones. That is the entire reason your Google rating does not look like your actual business. Forty people had a great time. Eight of them said so. One guy had a bad Tuesday and wrote three paragraphs about it. Now you are a 3.9. The fix is not asking harder. It is removing the friction. A card sits on your counter, the customer taps their phone to it, their review page opens. Three seconds. No app, no link to type. Collect enough of them and the angry guy stops mattering. He is one drop in an ocean. From $20. Programmed with your Google link before it ships. Free US shipping. dv8web.com/review-cards

Short, for Reels

Angry people are motivated. Happy people are busy. That is why your rating does not match your work. Tap card on the counter. Their phone opens your review page. Three seconds, no app, nothing to type. From $20, free shipping, programmed before it ships. dv8web.com/review-cards

Founder voice, better on Facebook

I have watched a lot of small businesses lose customers to a number that was never fair to them. Here is what actually happens. Your happy customers walk out smiling and never think about you again. The one person you could not satisfy goes home and writes for twenty minutes. Google shows the average. You get judged on it. You cannot argue your way out of that. You can only outweigh it. So we made the card. It sits by your register or on your door. A customer taps their phone to it and your Google review page opens right there, while they are still standing in front of you and still in a good mood. No app to download. No link to type. Nothing to explain. Do that every day and the maths changes. One bad review out of eight is a rating. One bad review out of a hundred is noise. From $20, and we program it with your Google link before it ships. dv8web.com/review-cards

Hashtags

Pick one set. Do not stack all three, and do not paste thirty tags on a Facebook post, they do nothing there. On Instagram, put them in the first comment if you want the caption to breathe.

Set 1

Broad small business

#smallbusiness #smallbusinesstips #smallbusinessowner #localbusiness #googlereviews #googlebusinessprofile #googlemybusiness #localseo #customerexperience #businessgrowth #reputationmanagement #marketingtips

Set 2

Trade specific, swap to match the audience

#restaurantmarketing #cafeowner #barbershop #barberlife #salonowner #nailsalon #bikeshop #foodtruck #retailtherapy #shoplocal #servicebusiness #contractorlife

Set 3

Local, for your own feed

#palmbeachgardens #westpalmbeach #jupiterflorida #northpalmbeach #southflorida #pbc #palmbeachcounty #floridasmallbusiness #shoplocalflorida #561

Paid ad copy

Primary text

1Leads with the insight. Best all-round.

Angry customers are motivated. Happy customers are busy. That is why your Google rating does not match the business you actually run. The card sits on your counter. They tap their phone, your review page opens, three seconds, no app and nothing to type. Get enough of them and one bad review stops being a rating and starts being noise. From $20, free US shipping, programmed with your Google link before it ships.

2Short. Good for Reels and Stories.

Your happy customers are not going to leave a review on their own. Make it a three second tap instead of a favour you have to ask for. Google review cards from $20. Free shipping, programmed before it ships.

3Objection first. Good for retargeting.

No app. No subscription. No QR code your customers cannot work. You tap your phone to the card and your Google review page opens. That is the whole product. It uses the same chip as your contactless bank card, so there is no battery and nothing to charge. We program it with your Google link before we ship it, so it works the day it lands. From $20, free US shipping.

4Maths angle. Strongest for owners who already track this.

One bad review out of eight is a rating problem. One bad review out of a hundred is a rounding error. The only thing standing between you and the second one is friction. A card on the counter removes it. Customer taps their phone, review page opens, done before they have put their wallet away. Google review cards from $20. Free US shipping.

Headlines (40 char guide)

Headline	Ch
Tap. Review. Done.	18
More Google reviews in 3 seconds	31
Google review cards from $20	28
Stop asking for Google reviews	30
Your rating should match your work	34
No app. No subscription. Just tap.	34

Descriptions (30 char guide)

Description	Ch
Free US shipping	16
Programmed before it ships	26
From $20, no subscription	25
Works with any Google listing	29

Button & destination

CTA button	Shop Now
Destination	`dv8web.com/review-cards/`

Campaign setup

Setting	Use this	Why
Objective	Traffic, optimised for Landing Page Views	Not Sales. See the tracking gap below. Move to Sales only once Purchase is firing and you clear roughly 50 a week.
Budget	$20 to $30 a day, campaign level (Advantage+ budget)	Enough to exit learning on a cheap objective without burning money on an untested creative.
Geo	Start Palm Beach County + Broward. Expand to US once CPC settles.	You can service and follow up locally, and local proof makes the first testimonials easier to get.
Age / gender	28 to 60, all	Owner-operator age band. Do not narrow further at this budget.
Detailed targeting	Interests: Small business, Entrepreneurship, Google My Business, Restaurant management, Beauty salon, Barber. Behaviours: Small business owners, Facebook Page admins.	Leave Advantage detailed targeting expansion ON. At this budget the algorithm beats your layering.
Placements	Advantage+ placements, all on	You now have all three ratios, so there is no placement this creative looks wrong in.
Ad format	Single video, upload all three ratios to one ad	Meta lets you assign a different asset per placement inside one ad. Use it rather than building three ads.
Pixel	`3162597183949802`	Already live on the landing page. Confirmed firing PageView.

Which file goes where

Placement	File
Instagram Reels, Facebook Reels, all Stories	`review-cards-9x16.mp4`
Instagram feed, Facebook feed	`review-cards-4x5.mp4`
Marketplace, Explore, Audience Network, right column, anything else	`review-cards-1x1.mp4`

Tracking gap

Your landing page cannot measure a sale yet

I checked dv8web.com/review-cards/ directly. The DV8 pixel 3162597183949802 is installed and firing, but the only event on the whole page is PageView. GA4 G-12JVX01P95 is there too, same situation.

That means right now you can run traffic to this ad, but you cannot optimise for purchases, you cannot see cost per sale, and you cannot build a retargeting audience of people who started checkout and bailed. That last one is usually the cheapest money in the whole account.

Three events would fix it:

ViewContent on load of the review cards page, with value and content id.
InitiateCheckout when someone clicks Continue to payment.
Purchase on the Stripe success return, with the real order value.

Do not use Meta's Event Setup Tool for these. It breaks on any layout change and it cannot pass a value. They should be hand coded, the same way the booking events on the main site were.

Run the ad on Traffic in the meantime. It will get you real CPC and CTR data on the creative, which is what you actually need first. Wire the events while it runs, then switch the objective to Sales once Purchase has volume.